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Frequently Asked Questions

'0% Alcohol' or 'Alcohol Free' is claimed on pack for antiperspirant / deodorant products that do not contain ethanol (ethyl-alcohol). This is common practice within the cosmetic industry including with our competitors.

The pack can be re-cycled in the same way as other packs. Consult your local council.

The pack may be empty. However if it is not please make sure you shake well before use this helps to make sure the spraying channel won't get clogged.

The packs have been extensively tested by our technical experts at Unilever’s Research and Development Laboratories.

The cap should always be replaced after use. Not replacing the cap could result in leaking of our upside down roll on packs. These packs would also not be able to stand without caps which would hinder proper storage.

Millions of odour causing bacteria live on our skin surface, growing and reproducing by feeding from nutrients in our sweat. They then degrade the sweat into malodour ingredients.

Yellow staining, like you have described your garments exhibit, is in fact a result of perspiration. Antiperspirant salts do cause yellow stains after repeated use. This happens due to a reaction between antiperspirant salts, sweet, sebum and detergents used to wash clothes. We would recommend our Sure Invisible range to avoid these marks.

To help remove perspiration stains on garments, you might like to try pouring a bit of warm clear vinegar directly onto the affected area, and rubbing it into the fabric before placing the item in the wash. In our experience, the following actions have proven to be useful to remove older, more stubborn stains:

If the manufacturer's washing instructions allow, a thick paste of citric acid crystals (one cup) mixed with liquid detergent (half a cup) and carefully applied directly to the affected area of the garment with an old toothbrush usually works. We recommend you keep the garment damp during this process and leave the paste on for several hours or, if possible, overnight.

No. Our Sure products  have a wide variety of fragrances available to suit your tastes. If you are looking for a lighter fragrance, our female cotton dry and male sensitive variants use a clean fragrance, which provides you with the same Sure care & protection, but with a less noticeable scent.

Our products may contain animal derived ingredients from normal sustainable animal husbandry or farming or fishery practices such as milk, honey, lanolin, silk etc. Products may also contain processed and denatured animal by products with established uses such as tallow, keratin, collagen and elastin. In most cases this is because the ingredient performs a function for which there is no suitable alternative available. Animal welfare is an important social and ethical issue. As part of our Sustainable Agricultural Code we work with suppliers to continuously improve the sourcing of agricultural ingredients. You can read more about our approach here.

Our Sure ranges are marketed as Male and Female, but the fragrances and products available are not gender specific for use. It is down to personal preference to use products from either category, Male or Female.

Sure antiperspirants contain aluminium, as do most antiperspirants. Antiperspirant products containing aluminium are a safe and efficacious method of controlling sweating and the associated body odours.

Sure’s parent company, Unilever, is committed to ending animal testing, and supports a global ban on animal testing for cosmetics. You can read more about our work in this area here: